Farm X is a business development and revenue growth partner for agricultural equipment manufacturers. If you’ve built a product that performs in your home market and you’re ready to grow beyond it — we handle the on-the-ground work to open new markets and drive sales, without competing with the channels you’ve already built.
We’re headquartered in the US with teams in Australia and the UK, and we work with manufacturer partners worldwide.
Our partners are primarily North American ag equipment manufacturers — building products proven across the continent and ready to grow internationally. For those manufacturers, we open reach into markets their existing dealer networks don’t cover: Australia, the UK, France, and beyond, through our own teams and a network of in-country partners.
We also work with manufacturers based outside North America. Whether you’re looking to enter the US and Canadian markets or expand into multiple regions simultaneously, Farm X can get your product in front of growers worldwide — not just one new market at a time.
In either case, the criteria are the same: a product that has proven itself in at least one market, and a manufacturer serious about growth.
We work with a small number of agricultural manufacturers at a time — because doing this well requires real attention, not a catalog slot. When we take on a brand, here’s what we bring:
We build and execute the market entry plan for each new region — target buyer identification, positioning, pricing guidance, and outreach strategy. We don’t drop a machine in a market and wait for the phone to ring.
We go to the buyers. Field days, trade shows, direct grower and dealer contact — we put your product in front of people who need it, with people who can answer questions and close the conversation.
We work with manufacturers to open markets their existing dealer networks don’t reach. We don’t sell into territories you’ve already built — we open the ones you haven’t.
We’re not transaction-focused. We build the relationships and visibility in each market that compound over time — brand recognition, repeat buyers, and a reputation that makes the next sale easier than the first.
Farm X is headquartered in the US with teams in Australia and the UK — but our reach doesn’t stop there. We work with growers and partners worldwide and handle the logistics, documentation, and support that cross-border equipment buying requires.
Our manufacturer partners are North American-based, building equipment proven across the continent. Our Midwest team works directly with them to open markets their existing dealer networks don’t reach — never competing with the channels they’ve already built at home.
Team on the ground serving Australian growers directly, with local support after the sale. Consolidated container shipping and AUSFTA duty treatment keep landed cost competitive — growers get US-built equipment without paying twice to get it there.
Team on the ground serving UK growers directly, with local support after the sale. We handle ocean freight, customs clearance, and import documentation end to end.
We’ve shipped equipment to growers in over 20 countries, working through a network of partners worldwide. Where we don’t have a team in-country, we support customers by phone and video and ship parts direct — and we tell every buyer exactly what support looks like in their market before they purchase, not after.
Farm X works alongside Coherent Shift, a specialist agricultural marketing agency, to ensure the brands we represent have professional digital marketing support in each market. This includes content, SEO, paid advertising, and localized web presence — so your brand isn’t just present in a new market, it’s visible and credible from day one.
We keep our manufacturer partnerships selective and our commitments serious. If you have a proven product and a genuine interest in growing revenue in new markets, let’s have a straightforward conversation.